Friday Thought Bite

Open thinking about a multi-screen world and new technologies, and the impact this will on PR & Business Development.

Permission Marketing has Arrived – CASL Canada

PPR strongly believes that our clients must take a closer look at privacy and social media, to protect their reputations. Email risks and per email charges are on the rise. The CASL change will effect Canadian businesses, organizations, non-profits and government. It’s about obtaining permission. Here’s a link to a good podcast.      

What’s your semantic keyword?

Google Analytics continues to improve and expand its range of offerings for web and social marketers looking to build on a must-have service from one of the world’s largest technology providers. Let’s look at the simple way in which you can take advantage of semantic web thinking to leverage your digital collateral and grow your…

NSA Responds To New Reports On Top-Secret Spying Program, XKeyscore

Originally posted on TechCrunch:
The National Security Agency thinks we have been misled by The Guardian‘s report of a new tool, XKeyscore, that allows agents to read the content of email and private social media chatter. “Allegations of widespread, unchecked analyst access to NSA collection data are simply not true,” reads a press release issued…