Top 5 Marketing and Public Relations Predictions for 2017
Below are the top 5 things to look forward to in the new year in terms of marketing and public relations:
- The tools we love and use for business are going to evolve. For example, Google Analytics now offers the 360 Data Suite.
- Getting shit done will be easier. The growth of productivity tools and trends in 2016 will make 2017 a banner year for systematizing.
- Decision making will become more strategic. Business owners have never before had so many research and comparison opportunities.
- The organization will change more in 2017 under the force of digital transformation as businesses listen more to their employees and customers.
- The cultural value of brand storytelling and social selling will change the game for marketing and public relations. In 2017 mobile advertising will hit a new high point, and decision makers will seek to cut costs and increase the relevance of social.
Wishing you and yours a Happy and Successful New Year!