360º Year in Review – Photonic Public Relations Inc.

Top 5 Marketing and Public Relations Predictions for 2017

Below are the top 5 things to look forward to in the new year in terms of marketing and public relations:

  1. The tools we love and use for business are going to evolve. For example, Google Analytics now offers the 360 Data Suite.
  2. Getting shit done will be easier. The growth of productivity tools and trends in 2016 will make 2017 a banner year for systematizing.
  3. Decision making will become more strategic. Business owners have never before had so many research and comparison opportunities.
  4. The organization will change more in 2017 under the force of digital transformation as businesses listen more to their employees and customers.
  5. The cultural value of brand storytelling and social selling will change the game for marketing and public relations. In 2017 mobile advertising will hit a new high point, and decision makers will seek to cut costs and increase the relevance of social.

Wishing you and yours a Happy and Successful New Year!


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